Understanding how data is collected and utilized is paramount in the intricate web of digital marketing and analytics. Two primary methods dominate the data tracking landscape: first-party website and third-party cookie data tracking. Each [...]
Artificial intelligence (AI) has revolutionized various industries, and digital marketing is no exception. As technology advances, AI is increasingly being integrated into marketing strategies to enhance efficiency, personalize customer experiences, and drive better results. [...]
How can the digital marketing industry approach the advancements needed for AI SEO, with search engines evolving at the fastest rate on record? This is one of the more significant questions needing answers in [...]
Google announced on Twitter today it released a more significant broad core algorithm update. This is considered the March 2023 core update at this time. Our industry often nicknames the update according to what [...]
As the end of cookie tracking nears, other marketing channels are changing the way they do performance measurement. SEO needs to follow suit. Search Engine Land created this blog. Third-party cookie tracking is going [...]
Recently, Google finished rolling out their most recent algorithm update for desktop. Google algorithms help increase the relevancy of organic search results. Relevance helps "weed out" spam or difficult-to-decipher information on websites that can [...]
Happy New Year! This year is a new beginning for so many of us. Keep Axys Digital Marketing in mind as a trusted partner to provide honest, knowledgeable, and quality digital marketing services in [...]
San Diego County small businesses have been hit very hard by COVID-19 shutdowns. COVID-effected small companies have been ordered to shut down, then reopen several times over the last year. Our local SEO packages [...]
As we saw last Wednesday, 1/6/2021, violence broke out at our nations Capitol. Many have been pointing fingers to place blame for these horrible acts and some are pointing fingers at Donald Trump. Because [...]
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